ABOUT

BYGB is BY GIBRAN BAYDOUN

Gibran Baydoun is an established hospitality guru in the region who began his career with Hillstone Restaurant Group before major stints at Ralph Lauren and Momofuku where he worked as the Chief of Staff and Director of Restaurant Operations.

Gibran created a splash in Singapore first at Adrift by David Myers at the iconic Marina Bay Sands before founding BYGB Hospitality Consulting where he was instrumental in the growth and soul of 1880, a private member's club. 

Throughout his career, Gibran has been involved with major hotel operators, restaurant groups and independent operations and has been instrumental in many restaurant openings and significant revamps in the hospitality space, before taking the leap to found his own restaurant group: That’s Proper. Lucali BYGB launched in Singapore in the middle of a pandemic in July 2020 to tremendous success and lead to Corduroy Palace: Wine Hall and Dining Room and Proper Slice BYGB to open the following year. ETTA | Penthouse at 66 opened the following year as a multi-discplinary event space and lounge that worked with an exhaustive list of private clients from fashion and finance to weddings and technology for those wanting highly curated and thoughtful experiences. 

In 2023 and 2024, BYGB continued its development and collaborative prowess with developing the much lauded Coach Restaurant and The Coach Coffee Shop before a long stint with Ennismore Hotel Group and Carte Blanched Studio developing several food and beverage concepts across the entire APAC region. 

An architecture, art, fashion and music enthusiast, his eye for design and obsession into ambiance has made him a unique force in intentional hospitality.